Press Release: Harmonious proportions, private surface design and a powerfully dynamic appeal – with these attributes the BMW 5 Serial Touring managed to win over the panel of judges for the world-renowned iF Product Design Awards. On 1 March 2011, the opening twenty-four hours of the CeBIT applied science fair, the BMW 5 Series Touring received its iF Gold Award. This special honor is the highest stardom conferred by the Hanover-based International Forum Design. The BMW 5 Series Touring is among the fifty recipients of the Gold Award selected from a total of 993 winners of the 2011 iF characterization.

The award was presented during the CeBIT fair and accustomed by Thomas Plath, Manager BMW Model and Design Techniques. Around 1,000 design enthusiasts, honor-winners and invited guests attended yesterday's consequence to award the winners of the iF Gold Awards. Also on the agenda was the opening of the iF Product Pattern Award Exhibition, which volition showcase the 993 winning products for the next four months.

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The salient design features of the new BMW v Series Touring are its highly distinctive proportions and surface design, which embody an individuality that generates a dynamic and powerful ambient. A stretched bonnet, short overhangs, the longest wheelbase in the segment, elongated lines in side view and a dynamically sloping roofline endow the new BMW 5 Serial Touring with a harmony and elegance unrivalled among its competitors. "We are very happy that, in the BMW 5 Series Touring, nosotros have shown that functionality tin can be beautiful. BMW combines excellent functionality with truly modern and emotional aesthetic," stated Adrian van Hooydonk, Senior Vice President BMW Group Pattern.

The iF Product Design Accolade has been a authentication stardom conferred on good pattern since its inception in 1953. Every bit a globally recognised "seal of approval" for blueprint, the iF label honours outstanding design achievements and as such offers a platform for the design excellence of products to be assessed by an international panel of experts. The 2011 award drew 2,756 submissions by 1,121 participants from 43 countries, all aspiring for the celebrated bays. The BMW v Series Sedan and BMW v Series Touring succeeded in winning over the judges in the Transportation Blueprint category, with the BMW 5 Series Touring going on to capture the coveted iF Gold Honor that recognises the l "best of the best".

Over recent years, the standout quality of BMW Group Design has been repeatedly acknowledged in the iF Product Pattern Awards. In 2010 the accolade went to the BMW F 800 R motorbike, while in 2009 the BMW Group swept up a total of viii awards. In 2008 it was the BMW 3 Serial Convertible and the BMW G 650 Xcountry motorbike that earned the accolade, and 2007 saw the BMW three Serial Coupé presented with the iF Aureate Award as one of the 50 best contest entrants.

[Source: BMW ]